A Physical International Sourcing Programme (INSP) kicked off on September 6, a day before MIHAS 2022, the largest Halal trade show in the world, opened its doors on September 7.
[Photo provided to Newsgd.com]
INSP MIHAS is MATRADE’s flagship business matching programme. The physical INSP MIHAS hosted pre-arranged business meetings for over 200 international buyers and more than 300 sellers comprising Malaysian exporters in person.
Meanwhile, the virtual version has hosted close to 200 international buyers including buyers from China and over 200 Malaysian exporters, to-date, which is anticipated to generate an estimate of RM43.1million in potential sales. The virtual version of INSP MIHAS continues to receive high demand since going live in May this year prompting an extension from its organiser.
According to MATRADE, they have received continuous demand well beyond the closing date of the virtual programme on August 31 after running it for 4 months. As a result, MATRADE will extend the INSP MIHAS virtual programme until November 15, 2022.
MATRADE Guangzhou (guangzhou@matrade.gov.my) will help arrange business meetings between Guangdong companies and Malaysian exporters. Since early May, MATRADE Guangzhou has connected nearly 10 Guangdong-based companies through online meetings with the Malaysian suppliers of seafood, confectionary, beverages as well as durian-based products.
Edited by Wing, Olivia, Jasmine, Jerry
