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How does Chinese cultural industry go outside the fixed circle to venture abroad?

Chinese cultural industry has been making an epic splash in overseas market! More and more traditional Chinese culture, such as Yingge Dance and lantern shows, are becoming instant hits on social media platforms. Plus, Chinese cultural products including web short dramas and online games are flooding the screens abroad.

How does China's cultural industry break through the "fixed circle" to enter other countries, regardless of the language barrier and cultural difference? You might find the answers after touring the International Cultural Industries Fair (ICIF) with Daily Bae reporter in this video!

Source | GDTV Net

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