Starting from October 15th, the 136th Canton Fair opened its doors to visitors, showcasing high-tech and high-value-added products with the theme of "advanced manufacturing" to global buyers. Data shows that this year's fair features 1.15 million new products, with digital and intelligent products tripling compared to the last edition, becoming a key focus for multinational buyers.
The Canton Fair opened with a crowded and bustling venue. (Photo by Yangcheng Evening News reporters Liu Yingying, Liu Kehong, Zhong Zhenbin, Pan Junhua and Liu Chang)
At the entrance of Hisense's booth, three high-end large-screen products were showcased, with an emphasis on how technology enhances picture quality. Through comparative displays, visitors could clearly see significant improvements in contrast, brightness, and motion display after the technology upgrades. Hisense's self-developed AI image quality chip not only optimizes depth of field and enhances the sense of three-dimensionality but also automatically recognizes image resolution, enhancing it to near-8K levels.
The new energy vehicle and smart mobility area was also buzzing with activity. GAC International's three new energy vehicles attracted many buyers for hands-on experiences. One of the smart SUVs had its trunk set up as a camping scene, demonstrating the vehicle's external power supply feature. This model is GAC's first strategic vehicle for Europe, having just launched in Paris last night and making its debut at the Canton Fair today.
At this year's Fair, the model of "selling one product globally" is no longer the mainstream. Exhibitors are innovating products' function and design based on the specific needs of different overseas markets, even offering customized services. Guangdong Doni Intelligent Robot Engineering Technology Research Center Co., Ltd. displayed several robot products tailored for different scenarios, such as autonomous smart cleaning vehicles and intelligent food delivery robots, all of which can be customized to meet client needs.
Midea's booth showcased its pursuit of smart, high-end Chinese manufacturing with locally developed products such as fully automatic coffee machines. These coffee machines were designed with varying coffee types and aesthetic preferences based on different markets. Midea's head of overseas markets said that 80% of the products exhibited this time can be launched in the market within a short period, with the commercialization speed of innovative technologies continuously accelerating.
Overseas buyers' perception of Chinese manufacturing is also shifting from low cost to a focus on smart and high-end products. This change is prompting exhibitors to prioritize product innovation and market alignment. The Canton Fair is not only a platform for showcasing products but also a crucial window for driving the transformation of Chinese manufacturing towards intelligence and high-end development.
Source: Lingnan on the Cloud
