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Mobile games, Guangdong's new cultural export on the world stage

Beyond factory lines and hardware exports, Guangdong's gaming industry is emerging as a powerful cultural business card for China on the global stage.

In 2025, Guangdong's game sector continued its steady growth, accounting for over 80% of China's total game industry revenue, with overseas income rising year on year. Role-playing, strategy, and action games have become the core drivers behind this global expansion.

Industry leaders such as Tencent Games, 37 Interactive Entertainment, and Kuro Games are pushing Guangdong-developed titles to worldwide audiences, delivering billion-level revenues, tens of millions of players, and even recognition at international events like The Game Awards.

Reporter: Zeng Xiangxing

Video: Zeng Xiangxing

Poster: Zeng Xiangxing

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