Guangdong's mechanical and electrical exports surged to 4.15 trillion yuan in 2025, up 7.3%, accounting for nearly 70% of the province's total exports. Among them, local headphone brands are making waves overseas, emerging as global trendsetters in consumer electronics.
What sets Guangdong-made headphones apart is their blend of lightweight comfort, outstanding battery life, and secure design. Users praise their all-day wearability, with some models offering up to 12 hours of continuous playback—perfect for long runs or daily commutes.
With 4.68 million bone conduction headphones sold in 2022, reaching nearly ¥2.7 billion in revenue and over 10 million global users, standout brands like Shokz have emerged as category leaders—showcasing Guangdong's strength in user-centered engineering and market-ready technology. These are just glimpses of the innovation emerging from Guangdong's complete supply chain and focus on practical, high-performance tech.
Guangdong isn't just manufacturing headphones—it's crafting the future of personal audio. Curious to see and hear why the world is tuning in to Guangdong sound? Watch the video to experience how these headphones are winning over listeners globally.
Reporter: Zeng Xiangxing
Video: Zeng Xiangxing
Poster: Zeng Xiangxing
Jinzi (intern) also contributed to the story
