At this year's China (Shenzhen) International Cultural Industries Fair (ICIF), Guangdong's web series industry has emerged as a standout player, showcasing its evolving strategy for captivating global audiences.
On May 21, Guangdong rolled out a series of policy measures to promote the high-quality development of its film and television industry. These include subsidies of up to RMB 500,000 for dubbing and subtitling micro-short dramas aimed at overseas markets.
The policies also provide workspace support for screenwriters, directors, producers, and film/TV critics who have won major domestic or international awards and wish to start businesses or develop projects in Guangdong. Eligible projects will receive selective funding for production.
What are Guangdong's secrets to captivating global audiences with its web series? How does it tailor content to suit the preferences of audiences in different countries and regions? And under these policy incentives, what opportunities will international creators seize? Follow the video to find out.
Reporter | Chen Jinxia
Video | Qin Shaolong
Photo | Cai Junru
Editor | Ouyang Yan, Hu Nan, James, Shen He
