During the Spring Festival holiday, Xinyi, a county-level city known as China's "Hometown of Plums" in Western Guangdong Province, attracted 1.28 million visitors and generated revenue of 763 million yuan.
Tourists in traditional Chinese costume Hanfu enjoy the blossoms and take photos. (Photo: Huang Haifeng.)
Popular ecological attractions include the ten-mile plum blossom corridor in Qianpai Town, the 30,000-acre bamboo forest wonderland in Pingtang Town, and the Hutiao Gorge Scenic Area in Huaixiang Town. Visitors could either stroll through the Sanhua Plum Theme Park in Xizai Village or take a helicopter ride to overlook the magnificent bamboo sea. They could also enjoy intangible cultural heritage, lantern parades, and dragon dances, among other folk feasts.
It is worth noting that Xinyi also welcomed more than 300 overseas Chinese returning to their hometowns. In the Douzhou Market Cultural Block, which is full of Southeast Asian charm, the overseas guests viewed more than 600 relics from the Ice Age that have been revitalized through intangible cultural heritage skills.
As the largest Sanhua Plum production base in China, Xinyi is now promoting the in-depth integration of agriculture, culture, and tourism with the "Plum Blossom Plus" model, showcasing to the world the ecological beauty and cultural charm of China's rural revitalization.
Xinyi, China's "Hometown of Plums" is bustling with tourists. (Photo: Li Qitian)
Tourists enjoy the plum blossoms on flower boats. (Photo: Tan Shicong)
The dazzling night view of Shuanghe Village in Xinyi. (Photo: Tan Shicong)
The intangible cultural heritage parade draws tens of thousands of people. (Photo: Chen Zikai)
Author | Li Yangshi, Gao Gan
Editor | Liu Lingzhi, James, Shen He
