The Frankfurter Buchmesse (Frankfurt Book Fair), the world's largest trade fair for books, will participate in the upcoming 21st China (Shenzhen) International Cultural Industries Fair (ICIF) next month.
The fair will bring approximately 100 of its award-winning books of the year, covering categories like children's books, anime, and architecture. There are also plans to sell rights to German books and other intellectual property rights at the fair, its chairman Juergen Boos said during an interview today.

A view of the Frankfurt Book Fair booth in Hall 10 at the 20th ICIF, held at the Shenzhen World Exhibition & Convention Center in Bao'an District in May 2024. Cao Zhen
He expects new ideas from the upcoming fair and closer cooperation between the event and the Chinese publishing industry, with Frankfurt serving as a hub for international publishing.

Juergen Boos (R), president of the Frankfurt Book Fair, speaks to the media during an interview in Shenzhen today. Lin Songtao
From Boos' perspective, Shenzhen holds a unique geographic position in the Guangdong-Hong Kong-Macao Greater Bay Area that offers visitors easy access to many other cities in the region.
The Frankfurt Book Fair has been organized by Frankfurter Buchmesse GmbH since 1949 and is held in Frankfurt every October.

A visitor browses a German-language book at the Frankfurt Book Fair booth during the 20th ICIF in May 2024. Cao Zhen
The 21st ICIF will be held at the Shenzhen World Exhibition & Convention Center in Bao'an District from May 22 to 26.