A quiet revolution is transforming global commerce as cross-border e-commerce turns smartphones into gateways for instant access to products worldwide. Dubbed the "fingertip revolution," this shift is dismantling traditional trade barriers, connecting consumers in New York, Sydney, or Berlin with goods from Guangdong factories or Thai farms in just days—not months.
The traditional export model, with its five-layer markup chain, is collapsing. Direct factory-to-customer sales facilitated by cross-border e-commerce cut costs by over 50%. Meanwhile, foreign businesses like Thai dried fruit exporter Chanthaburi are gearing up to tap into the Chinese market through platforms like Taobao.
The rise of cross-border e-commerce is also spawning new business forms, such as AI and legal applications.
Click on the video to see how the fingertip revolution is revamping your global "treasure hunt" in the 21st century.
Reporter | Huang Xinyi, Zhang Le (Intern)
Script | Huang Xinyi
Editor | Hu Nan, James Campion, Shen He
