“Fagor is from Spain, and the fair can help Fagor to raise brand popularity in the Chinese market, with our new smart kitchen appliance products launched for the first time globally,” said Mr. Ge Ting, CEO of Fagor Greater China, in an exclusive interview with GDToday.
According to Xinhua news agency, Chinese Premier Li Keqiang visited Fagor booth and listened to their briefing when inspected some domestic and foreign exhibition pavilions after attending the opening ceremony of the Canton Fair. Li hopes the company can produce more products that meet the demand of Chinese consumers and EU businesses especially Spanish companies can further deepen win-win cooperation with their Chinese counterparts.
It is Fagor’s first time to attend the Canton Fair, Ge said, “The offline Canton Fair enables us to have more face-to-face exchanges with customers, which let them learn more about our brand.”
Featuring smart and healthy options, the company displays the world’s first “visible” and oil-free air fryer to Chinese consumers on the fair. This product has a built-in screen to let users see the entire cooking process.
This Canton Fair helped Fagor receive new orders both online and offline, added Ge.
Video shooting | Li Qiaoxin, Catherine, Will
Video editor | Alice
Text | Will
Editor | Wing, Olivia, Nan, Jerry