Animation comic games, digital intangible cultural heritage, cultural equipment... You name it, you can see these highlights of digital cultural industry in Guangzhou!

The annual Guangzhou Cultural Industry Fair will be held from December 4 to 6 at the China Import and Export Fair Complex in Guangzhou, which will showcase new forms of cultural industry centering on the digital cultural industry.

The main activities include the Guangdong-Hong Kong-Macao Greater Bay Area (Guangzhou) digital cultural tourism new business achievements exhibition, the 2021 Guangzhou International tourism exhibition, as well as performing arts, film and television exhibition. The fair will focus on the development of the most advanced digital culture, e-sports, fashion creativity, and new formats of cultural and tourism consumption.

During the fair, people can also enjoy the 12th China Guangzhou International Performing Arts Fair held in the Guangzhou Opera House. This fair invites organizations of the stage, tourism and performing arts as well as performing arts stage technology and more from all over the country. Moreover, a group of national and regional performing arts organizations will participate online.

In addition, the Culture and Finance Summit will make its debut at the fair. A number of well-known fund directors, industry group executives and university professors will gather to explore some issues such as the optimization of cultural resources allocation, innovation of cultural service model, the advantages of cultural finance in Guangdong-Hong Kong-Macao Greater Bay Area.

Meanwhile, several enterprises from Hong Kong and Macao will participate in online and offline ways, and the "top 30 cultural enterprises in Guangzhou" will also be selected during this event.

According to the Deputy Director of Guangzhou Culture, Radio, Film and Tourism Bureau, Guangzhou will continue to take new forms of cultural tourism as the focus of cultural and tourism industry development. At present, with digital culture as the core, the new form of cultural tourism and its industrial chain in Guangzhou is increasingly developing. The digital culture industry accounts for more than 60% of the total turnover of the cultural industry, among which the output value of the game industry has exceeded 100 billion. 

Author | Holly

Editor | Monica, Jerry