A new multilingual media platform, South, was launched on the morning of July 3rd by Nanfang Media Group to strengthen international communication in Guangdong.
As the rebranded successor to GDToday, South offers a multilingual website, an English-language app, a global social media presence, and international media partnerships—reaching over 20 million users worldwide.
At the reader salon held in the afternoon, the platform announced a group of South Stringers. These content creators have previously collaborated with GDToday and will continue to share their perspectives on life in southern China through the new platform.
Among them was Ruben Diaz Jr., an American who has lived in Foshan for nearly 13 years. Diaz expressed his support for the rebranding effort, saying it better reflects the identity of the region.
"I like the rebranding idea because we're here in the south—it represents the whole Greater Bay Area," he said. "Having a channel that focuses on China and the foreigners living here gives us insight into Chinese culture and what's happening in the country."
Diaz added that the platform creates a sense of comfort and belonging. "It makes me feel like someone's paying attention. Every time I read it, I find it enjoyable and informative. You can learn about what's happening in Guangdong now and what's coming in the future."
"It's got quality, it's fun, and it helps foreigners understand what's going on here," he said.
Reporter: Zeng Xiangxing
Video Editor: Zeng Xiangxing
Cameraman: Ou Nanying
Editor: Hu Nan, James, Shen He
