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Alpha’s tale of two cities in Guangzhou and Los Angeles

2017-November-8       Source: Newsgd.com

11575 kilometers, or a 14.5 hour flight, now it is very easy to travel from Guangzhou to Los Angeles. And for Alpha Group, the cities have gotten even closer, after the launch of its Feature Animation Unit in Los Angeles.

11575 kilometers, or a 14.5 hour flight, now it is very easy to travel from Guangzhou to Los Angeles. And for Alpha Group, the cities have gotten even closer, after the launch of its Feature Animation Unit in Los Angeles.

As a Guangdong-based animation and toy company, Alpha strives to spread its brand of animation and IP such as Super Wings, Pleasant Goat and Big Big Wolf worldwide. Now Alpha’s global expansion and cooperation with worldwide organizations is underway across a range of TV broadcasts, toys sales, IP authorization and so on in over 100 countries and regions across the world including the US and New Zealand, showcasing its ambition to go global while still being local, just like trans-national giants manage to do.

Alpha’s booth attracts a large number of overseas exhibitors in the American International Toy Fair held in New York. [Photo provided to Newsgd.com]

Benefiting from the Auckland - Guangzhou - Los Angeles Tripartite Economic Summit, Alpha is pursuing aggressive pacing in its globalization and localization strategies. “Participating in the summit, enables Alpha to understand the market and the industry deeper, while providing Alpha with more cooperation opportunities. We really welcome those opportunities and also desperately need them.” said Seven Wang, Executive Assistant to President and PR Director, when expressing her expectations of the coming 2017 Tripartite Economic Summit which will be held between November 9-11 in Guangzhou.

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Editor: Jasmine

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