More Chinese engage in online charity: report

2019-Jul-9       Source: Xinhuanet.com

Chinese are increasingly ready to engage in charity as digital technologies make philanthropy easier and more fun, according to tech giant Tencent.

Chinese are increasingly ready to engage in charity as digital technologies make philanthropy easier and more fun, according to tech giant Tencent.

Tencent Foundation had received over 230 million donations worth about 5.4 billion yuan (about $786 million) by May, the foundation said in a report.

Established 12 years ago, the charitable foundation has witnessed increasing donations year over year, and more people donate more than once. The re-donation rate grew 9.78 percent year on year in the first quarter of 2019.

Young people born between 1980 and 1999 make up the majority of the donors, while women donors outnumbered their male counterparts, accounting for 55 percent of the total.

Guangdong, Beijing, Jiangsu, Shanghai and Zhejiang were the five top sources of donors.

Donations come in more interactive and social ways thanks to the development of mobile payments and social networking. For example, some companies would donate money in parallel with the number of the online record of netizens' walking steps, which had attracted over 920 million participations and collected more than 990 million yuan by late June.

Editor: Monica Liu

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