Israeli traders have shown increasing interest in China's Canton Fair, Israeli merchants and the fair organizers said in a promotion event held in Tel Aviv on July 28.

"I've heard a lot of good things (from Israeli traders) about the fair, about its volume and its size," said Rona Kotler-ben Aroya, director of the Asia and Oceania Division of Israel's Ministry of Industry, Trade and Labor. "I believe that the Israeli business community can find a lot of options and opportunities in this fair," Aroya added.

According to fair organizers, some 1,311 Israeli businessmen attended the last session of Canton Fair this May, an increase of nearly 30 percent.

Last week’s promotion event for the 110th Canton Fair, scheduled from mid-October to early November this year, was attended by some 200 Israeli businessmen.

Chinese-Israeli trade volume reached 7.65 billion USD in 2010, nearly 150 times of the number in 1992, when the two countries established diplomatic relations."Now, the economic and trade cooperation between the two countries has entered an excellent period, with a good momentum," said Hu Ming, China's Commercial Consular in Israel. The cooperation in the high-tech industry is expected to become the next focus for both sides, Hu added.