Emerging port city of Zhanjiang in Guangdong province is looking to benefit from the country's 21st-Century Maritime Silk Road strategy and enhance connectivity with Southeast Asia.
Wang Zhongbing, the mayor, said this at a press conference held on Tuesday at the five-day 2014 China Ocean Economy Expo, which will open in Zhanjiang on Wednesday.
Air connectivity with Association of Southeast Asian Nations (ASEAN) will be strengthened after the city's airport is relocated.
With a line already operating between Zhanjiang and Singapore, direct shipping routes with ASEAN members will be increased, Wang said.
Thriving ties with these nations is reflected in the 52 percent growth in container throughput at Zhanjiang port in the first 10 months of this year, which was largely driven by trade with the block.
Zhanjiang port serves major ocean-going shipping traffic in southwestern and southern China and offers one of the shortest routes between the Chinese mainland and Southeast Asia, Africa, Europe and Oceania.
As zero tariff trade arrangement under the ASEAN-China Free Trade Area agreement is expected to expand, Zhanjiang is poised to see more robust trade with the bloc.
Almost all consul generals of ASEAN members in Guangzhou will attend the 2014 China Ocean Economy Expo, Wang said.
The event has been jointly organized by State Oceanic Administration and Guangdong provincial government.