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Guangdong-Hong Kong-Macao Greater Bay Area Fashion Alliance announce establishment

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To form a new stage for the development of fashion industry of Guangdong-Hong Kong-Macao Greater Bay Area

During the hot discussion of the construction of Guangdong-Hong Kong-Macao Greater Bay Area, invitations have been sent to elites from this area’s fashion industry by Guangdong Association of Garment and Garment Article Industry and Guang Dong Fashion Designers Association. They discussed on the future development of fashion industry the area and founded Guangdong-Hong Kong-Macao Greater Bay Area Fashion Alliance. In the future, the alliance will integrate the fashion industry with financial capital, industry chains and the Internet resources, hold Guangdong-Hong Kong-Macao Greater Bay Area Fashion Week and construct a featuring fashion town.

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Internet-Industry-financial capital supply chain contributes to innovation

New mode has been focusing on the establishment of an Internet comprehensive service platform of Chinese apparel industry, to give direct access for the material purchase, design, produce and sale sectors while eliminating intermediate sectors. The platform improves the industrial efficiency and the concentration ratio of resources, contributing the real transformation and upgradation of traditional apparel industry and the reformation of supply chain.

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Crossing border: to promote Guangdong intangible culture costumes to global apparel market

Since the opening-up policy, apparel industry has taken up more and more space in Chinese export amounts. At the very beginning, Chinese apparel industry imported apparels from the other countries and then started to make cloths and now begins to design clothes for the world. The 2018 Guangdong Fashion Week Spring Awards Ceremony combines cross-border e-commerce platforms, which will form a growing industry trade system and promote “Chinese design” to the globe market, making it possible to connect the whole China apparel industry to the world with more transparence and least distance.

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