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Forum to be held on enterprise culture
Latest Updated by 2004-11-23 09:04:33

Local entrepreneurs in South China's Guangdong Province are expected to have face-to-face communications with the world's top business operators and corporation consultants in December.

The China International Forum on Corporate Culture, co-organized by the Chinese Academy of Social Sciences, Guangdong Provincial Committee of the Communist Party and Guangdong Academy of Social Sciences, is due to be held from December 3 to 5.

"The forum aims to innovate corporate culture and to improve the general competitiveness of enterprises, which is essential to companies who have long-term development prospects," said Tian Feng, secretary-general of the organizing committee, who has been interested in corporate culture research for decades.

He said the forum will commit itself to solving frequent problems from Chinese enterprises, especially from those dynamic small and medium-sized enterprises in the Pearl River Delta regions and the Yangtze River area.

The interactive forum is expected to carry out free talk sessions on 18 topics between top corporate administrators around the world and the local entrepreneurs.

Stephen R Covey, a well-known administrative expert, Dale Gifford, CEO with Hewitt Associates, Sikander Khan, with the Sweden-based Stockholm University School of Business, and Milk Featherstone, with the University of Nottingham, will attend the forum as guest speakers.

Business leaders from HP, Toyota, P&G, Shell, Amway, Wrigley and PepsiCo have also been invited.

Famed domestic economic professors, including Li Yining, with Peking University, researcher on the reform of China's economic system Fan Gang, Larry HP Lang with the Chinese University of Hong Kong and others from higher learning institutes, will share their perspectives with participants at the forum.

The forum cheers local entrepreneurs, who are enthusiastic about the coming event.

"The core competitiveness of enterprises is not decided by the core technology and administration, but by their corporate culture," said Tian Yanjun, with the Guangdong Yue Dian Corporation, the largest power generator in South China.

He said technology could be bought and administrative methods learned, but culture is the enterprise's unique character.

The forum is set to be held each year, starting in December.

Editor: Olivia

By:Liu Weifeng Source:China Daily
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